Ecommerce articles

 

9 Things To Optimize On An Ecommerce Site To Drive Sales

Need to boost sales on your online shop? Here are 9 areas to cover so you can make the customer journey smoother from start to finish.

Adam Proehl

 / July 18, 2022 

notes from above article:

Pricing & Promotions

This one is simple: Make your discounts clear for your customers.

If 20% off means the price goes from $53.99 to $43.19, do the math for the customer instead of just stating “20% off.”

Drive Online Sales With These 5 Search Optimizations

Maximize sales through your online store by streamlining the customer journey and optimizing your site’s technical aspects.

Loren Baker

 / July 8, 2022  /  

 

44 free tools to find out what people are searching for

 

44 Free Tools to Help You Find What People Search For

It's important to know what people are searching for and why. Check out these tools to help target keywords easily and understand users better.

 Anna Crowe

 / March 7, 2021 

1. BuzzSumo

https://buzzsumo.com/content-discovery/

BuzzSumo does offer a free version, but you can upgrade for $99 a month if you want to get alerts on specific topics and all the other goods Jones mentioned.

2. SEMrush

SEMrush will pull phrase match keywords, related keywords, and organic search results.

3.BEST => Answer The PublicAnswer the Public is free, and you can export the data to a CVS or Excel file

https://answerthepublic.com/  (note: I tested this one and it's great! use it for online sales copy ads!)

4. Facebook

Facebook is one of the most accessible free tools for discovered relevant topics.

note: I hadn't thought of it

5.

5. Twitter

Twitter’s Explore section uses an algorithm to push trends that are determined based on your location and who you follow.

You can turn this off by choosing a trends location in two steps:

• Click Change in your trends box.
• Select Change to add a different location

note: I don't really use this one

6. YouTube

YouTube is mostly known for its cooking videos and workout videos, but it also provides a trending video section so that you can see what’s popular on YouTube right now.

see how you could tie it in with your niche

7. Pinterest

In November 2016, Pinterest launched Explore as a feature for Pinners to discover what’s popular on Pinterest.

It uses an algorithm to create personalized pins of that day based on search trends. You can also browse up to 30 different topics.

8. Ubersuggest

Ubersuggest 

9. Screaming Frog

It’s a free tool that’s super insightful because it crawls the entire site to look for gaps in your SEO strategy.

10. Ahrefs

Similar to SEMrush, Ahrefs is an all-in-one SEO tool that guides you through a site audit, monitor your competitors, build your keyword research, identify top-performing content, and much more.

11. YoastYoast SEO is probably the most used SEO plugin for WordPress users. It makes the technical side of on-page SEO, not-so-technical.

12. GTMetrix

GTMetrix is a free online SEO tool that analyzes your page speed performance.

13. Keywords Everywhere

14. SEO Search Simulator by Nightwatch

SEO Search Simulator by Nightwatch simplifies work for SEOs to see where you rank locally or globally.